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ALPAS The Label
Project type
Visual & Brand Identity Design
Date
2021
Role
Designer
ALPAS The Label is a lifestyle brand created for the modern, everyday cozy woman. I was commissioned to develop the complete brand identity, including the logo design, visual direction, and foundational brand elements.
The final identity system was thoughtfully crafted to reflect comfort, warmth, and effortless style, which is the core value of the brand. The logo and visual assets were implemented across garments, packaging, and branded products, ensuring a cohesive and recognizable presence across all customer touchpoints.
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